Martin Woolley Martin Woolley is an industry veteran with over 30 years’ experience working with computers large, small and getting smaller. He still has a Sinclair ZX81 somewhere. Bluetooth Smart and IoT grabbed his attention a few years ago when working for BlackBerry on accessory to smartphone integration. Bluetooth Smart struck him as a phenomenally exciting, useful and developer-friendly technology and it’s no surprise it’s helping fuel the realisation of some remarkable technological visions and is key to some of the most fascinating industry trends of the moment, including IoT, wearables, the smart home and beacons.